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small business marketing

MEDIA RELEASE – FLAIR MARKETING AND PR RESTRUCTURE
20 Apr, 2021

MEDIA RELEASE – FLAIR MARKETING AND PR RESTRUCTURE

The Flair team is growing and expanding while Heather moves to be with family.
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Recommendations and Reviews
19 Mar, 2021

Recommendations and Reviews

The importance of social proof | Why reviews are vital and how to get more for your business.
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Guest Blog: Sarah Walker | House of Quirk
12 Mar, 2021

Guest Blog: Sarah Walker | House of Quirk

Flair Client Sarah Walker talks about how she's been able to let go of the digital marketing in her business and concentrate on doing the stuff she loves to do: Create!
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The Buyer’s Journey | What Platforms When?
4 Mar, 2021

The Buyer’s Journey | What Platforms When?

Which platforms and when do you invest? It all depends on where your goals with your clients and future clients are!
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Do I need FAQs and Blogs on my website?
17 Feb, 2021

Do I need FAQs and Blogs on my website?

The Value of FAQs and Blogs on your website So you’re building your brand spanking new website! Hooray!!  Then you get to the part of the website where you need to write blog posts and FAQs (the Frequently Asked Questions) sections.   So many questions…how many FAQs do you put on the website? How much information do you include? Does anyone normally read them? Is it even worth the time of doing a FAQs section?  Let’s […]
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SEO Report
12 Jan, 2021

SEO Report

Search Engine Optimisation is the key to getting your website in front of potential clients – but how do you know if it’s working? Or what to do to fix it? Get our comprehensive, free, SEO report on your website now and discover insights about: Title and Meta Tag Rankings Keyword Consistencies and Performance Backlink Relevance Indexing Results Analytics and Social Linking User Experience Speed and Load Performance Security and Privacy Technology and Integrations PLUS […]
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Flairy Christmas Opening Hours
16 Dec, 2020

Flairy Christmas Opening Hours

~ Closed 17th Dec 2020, Reopening 11th January 2021 ~No matter how you slice it, 2020 is a year we are proud to have conquered. It’s been a roller coaster of highs and lows, but we’re honoured to have walked it with you all. We’re going to have some super exciting announcements coming in the new year….watch this space! But for now – Merry Christmas and Happy 2021, from the most kick-ass & creative marketing […]
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Just because you can, does not mean you should…How outsourcing has changed my life!
3 Nov, 2020

Just because you can, does not mean you should…How outsourcing has changed my life!

How outsourcing changed my life as a small business owner.
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Social Media Posts – A Recipe
7 Aug, 2020

Social Media Posts – A Recipe

What goes into a good social media post?
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12 Email Marketing Mistakes You’re Probably Making
31 Jul, 2020

12 Email Marketing Mistakes You’re Probably Making

An effective email marketing strategy is the cheapest, most productive marketing tools for ROI (Return on Investment). Every business should be actively building their database of customers and followers with this method. However, there are many common mistakes that can undo all the potential for return! 1. Too many Call to Actions Sign up here! See more information… Buy…Buy…BUY! While a “call to action” is necessary, it is also like the richest of foods – […]
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How To Tell Google About Your Website
27 Jul, 2020

How To Tell Google About Your Website

So you’ve got a new website…yay! But it doesn’t come up in Google results – boo!  Allow us to introduce a new tool to get your website out there… Google Search Console . You don’t have to sign up for Search Console to be included in Google Search results, but Search Console helps you understand and improve how Google sees your site. Google Search Console is a free service offered by Google that helps you […]
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Corporate Social Responsibility – putting your money where your business mouth is
21 Jul, 2020

Corporate Social Responsibility – putting your money where your business mouth is

2020 has so far been a heck of a year! With the response of corporations to the COVID19 pandemic, and the Black Lives Matter movement, it’s had me reflecting on Corporate Social Responsibly; what it is, why it matters, and how to do it right. What is Corporate Social Responsibility? Corporate Social Responsibility is concerned with the sustainability of an organisation over the long term. At its core, corporate responsibility seeks to add value to […]
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Mark Twain
20 Jul, 2020

Mark Twain

Many a small thing has been made large by the right type of advertising.
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AdWords Quality Score – What & How?
13 Jul, 2020

AdWords Quality Score – What & How?

AdWords is an incredibly powerful and effective method of advertising to customers who are at the "ready-to-buy" stage of the purchasing funnel; this is exactly when you want your business to be in front of them!
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The Work from Home Series…Expectation vs Reality
13 Jul, 2020

The Work from Home Series…Expectation vs Reality

A Photographic Story of the work from home juggle with kids – Expectations and Realities! So early days in a new business, working from home is a bit of a normal. Add remote learning into this household and while I’d love to say the expectation is the reality, it rarely is! So my clever hubby from Salt Studios and I decided to use our isolation time to some creative purpose and have a little fun with what […]
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Henry Ford
13 Jul, 2020

Henry Ford


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